Information architecture
Navigation, labels and content structure reviewed for findability can users predict where things live, or do they hunt?
A structured UX audit that uncovers why users drop, what breaks their flow, and exactly what to fix first delivered as a prioritized plan your team can execute, not a list of complaints.

Drag the handle — yehi farak hai ek audit ke baad.
Drop offs are never random they're receipts. We trace every core funnel step by step, find the exact moment intent dies (confusing label, hidden cost, dead end error), and hand you the fix ranked by revenue impact.
Six font sizes, four button styles, two colour systems users feel the chaos even when they can't name it. Our UI consistency review maps every violation against your brand and modern usability standards, then consolidates it into one clean system.
Every team has a backlog; few have a sequence. We score each issue on impact vs effort, so your next sprint ships the quick wins that move metrics now and the roadmap shows what follows, in order, with owners and success metrics.
Navigation, labels and content structure reviewed for findability can users predict where things live, or do they hunt?
Core journeys walked end to end against real user goals every friction point, dead end and missing feedback state documented with screenshots.
Typography, colour, spacing and component behaviour audited for hierarchy and brand coherence one system, not six accidents.
WCAG 2.2 AA review — contrast, focus states, keyboard paths, screen reader labels because exclusion is also a usability bug.
How rivals solve the same journeys where you're behind, where you're accidentally better, and which patterns users already expect.
GA4, Hotjar, Amplitude the numbers behind the complaints: drop off curves, rage clicks, dead features and hidden winners.
Every finding ties to a replay, a heatmap or a heuristic no "I feel like" anywhere in the report.
Issues scored on impact × effort, so Monday's sprint is obvious and the quarter's roadmap is clear.
Each recommendation states the metric it moves conversion, retention, support load before the design detail.
The person walking your flows has shipped products, not just reviewed them. Context changes everything.
Phased roadmap with owners, estimates and success metrics plus a follow up audit slot to prove the lift.
We interview your team: what users complain about, where people drop, which goals the product misses context for everything after.
Traffic, funnels, heatmaps and session replays the numbers tell us exactly where to look closer.
Who you're designing for, how they behave, and how rivals solve the same jobs gaps and opportunities surface fast.
Page by page review against 40+ usability principles navigation, hierarchy, error handling, accessibility all documented with evidence.
Core journeys mapped and stress tested signup, checkout, key features pinpointing the exact friction costing you users.
Every issue scored on impact × effort, with specific fixes and before/after direction quick wins first, rebuilds last.
A phased execution plan with owners, timelines and tracking metrics you leave with a path, not just a problem list.
One week, one fixed fee, one prioritized plan your team can execute from Monday.
Book your audit